Modern business integration has become a key accelerator for organizations that are looking to improve customer experience, accelerate growth and unlock new revenue streams. It allows businesses to take advantage of existing technology, people, and processes to stay in front of their competitors.
Traditionally, many companies have a combination of legacy systems and on-premises software applications as well as cloud solutions. These disparate technology and their associated data are not inherently communicative, which is the reason why businesses need a robust business-integration strategy.
Modern integration allows these systems and apps to communicate and exchange vital data seamlessly within and across business lines. This is often referred to as B2B integration and can involve a number of advanced protocols – from AS2, SFTP, HTTPs, Web Services, and proprietary high-speed file transfer methods.
Financial services, healthcare and logistics are all common use cases. These industries require robust security, governance capabilities, and audit trails to securely connect with multiple trading partners.
Another common use case is horizontal integration, where two or more companies in the same industry combine to offer a wider range of products or services. A women’s clothing brand might integrate with a young adult and teen fashion brand to reach new markets.
Modern integration techniques enable these companies extract the right data and convert it to a form compatible with their partner’s central organisation device. This data can be sent to the application of choice for processing. This can help automate, streamline, and improve a process. It can also improve business see this here collaboration.